So everyone knows Google is one of the most powerful companies in the world because of the vast amount of information it possesses. This information is then used to sell advertisements on Google websites. Well apparently in March Google is unifying it's privacy policies for all it's programs.
Google plans on treating all of its services—YouTube, Gmail, Google Maps, Google+ and Android mobile—as a single collection of data, which can better target advertising and other revenue-generating services. There will be no way of opting out of being tracked, according to reports. "There is no way a user can comprehend the implication of Google collecting across platforms for information about your health, political opinions and financial concerns," said one privacy expert. Google has recently come under fire for adding Google+ information to its searches , which critics say undermines the neutrality of its search engine.
That being said, Google will now have a user's data across all Google products which means that they can use Gmail and Google+ in tandem to sell advertisers on things about us. Put all kinds of outdoors shit on your Google+? Get outdoor store ads and shit like that. I'm not sure it's that huge of a deal, but with Google they are always trying to learn more and more about us to make money, and that's the bottom line.